Lots of great ideas from everyone!
Should we be so quick to dismiss celebrities? Some celebrities have said some things about ME that we wouldn't agree with, but that happens all the time. I don't think there's much damage left to be done. And yet celebrities have huge numbers of followers on social media. I think the upside of them tweeting about the study would far outweigh the downside of anything dodgy that they might tweet alongside it.
And by helping to recruit lots of patients, they would be advancing the science that will eventually help us to dismiss unscientific views about it (and perhaps help them reach a better understanding of ME also).
I think there would also be celebrities without controversial views on ME who could help push the study. Look at Stephen Fry here:
And he's got 13 million followers! And he's a friend of Hugh Laurie (1.4m followers) and they'll have tons of showbiz friends with massive social media followings themselves...
Basically, I think that any celebrity with a friend or relative with ME would jump at the chance to promote this study if they understood its importance. I think that those of us who know people with a big social media following should ask them for their help.